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How to Improve Your Article Marketing

Date Added: August 13, 2009 08:42:55 AM
Author: AsianTbi PR3 Directory
Category: Computers & Internet: Information Technology

How to Improve Your Article Marketing

Author: Aakash Shah

There are so many marketers and ebusiness owners who are currently using article marketing in boosting their sales and revenue. However, not all of them are enjoying the full benefits that this internet tool can offer. They spend hours and hours in front of their computers writing and submitting articles online but they can't seem to feel any noticeable change in their traffic. Are you one of them? Then, it is high time that you improve your article marketing strategies. Here's how you can do that:

1. The first thing that you need to do is to make sure that your article titles are attractive and attention-grabbing. Why? The answer to this is very simple. People are most likely to decide if they are going to spend their precious time reading your articles based on the quality of your titles. If they are well-written, keyword-rich, and thought-provoking, you can be assured that your open rate will soar high in no time.

2. Length. Most internet users have very limited attention span. This is the reason why they don't stay in one website for more than 30 minutes. During this time, your job is to capture their attention and make sure that you hook them on your content so they will read your articles in their entirety. Aside from making your articles informative, you also need to make sure that they are relatively short (less than 600 words). Be precise, get straight to the point, and avoid using fillers and passive verbs.

3. Content. Keep in mind that your main objective in writing and distributing your articles online is to get people to feel that you are good on what you do and that you are an expert on your chosen niche so you can get them to subscribe or buy from you. This will not happen if your article content is poorly written and hard to understand. So, do all your best and make sure that your articles will speak volumes about your credibility and expertise. Make them very informative, useful, well-written, and highly targeted to the needs and demands of your target market. You can hire Professional Freelance Writers to have top quality content for your article marketing.

4. Proofread. As a writer, I do understand that there are times when we cannot avoid making grammar, spelling, and even syntax mistakes when we are trying to put everything into writing. This is acceptable. What is not is getting your articles published without proofreading them. Give your potential clients great reading experience by making sure that your content is flawless.

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